PaidContent writes: Last week, Mail Online – which overtook NYTimes.com’s readership in December – hailed passing the 100 million monthly uniques milestone. On Tuesday, its publisher DMGT said digital revenue in its Associated Newspapers division, which contains MailOnline and Metro.co.uk, grew 72 percent in the last 11 months. That is against the 41 percent increase which rocketed MailOnline’s traffic from 74.9 million monthly uniques a year ago. [ PaidContent ]